Google places additional restrictions on apps that collect sensitive data. If your app shares its users' data, you must notify users of this disclosure and to whom you share the data with: ![]() Oftentimes apps use third-parties to help run their app, process payments, and analyze systems and functions (i.e., Google Analytics). The process for how changes are made must also be included in the Privacy Policy. When an app makes changes to its systems, users must be notified. Examples of this would be misleading claims and deceptive changes to device settings:Īn app must include within its Privacy Policy accurate statements of its systems and how a user should expect the app to run. Google strictly prohibits apps from engaging in deceptive behavior. If you need to use data for another purpose, then you must receive permission again: The user must provide consent in an "affirmative" way such as an I Accept button or checkbox for the consent to be acceptable:Ī request to use data must be "necessary" for the app to run and collected for "limited purposes." Permission requested for undisclosed features is not allowed and data collection should only be used for what the user granted permission for. Your app must include a request for consent to collect information in a " clear and unambiguous way." Your Privacy Policy must be " prominently disclosed." It must be included in locations where users expect and don't expect to provide their personal information: This means your Privacy Policy must include: Google requires all apps must be " transparent" when it comes to how they collect and store personal data. Data Collection and Storageīy agreeing to Google's Developer Distribution Agreement you are promising to protect the " privacy and legal rights of users" when you collect data: The Google Play Developer Distribution Agreement and Developer Privacy Center require your app to have a Privacy Policy.īelow are the major guidelines you need to be aware of. In addition to laws, your app must comply with Google's Developer policies. Google's Requirements for a Privacy Policy For example, if your company is based in Asia and you collect the data from a citizen in California, you must still comply with California laws. California Consumer Privacy Act ( CCPA) is a recently enacted law that "grants new rights" to California residents regarding their data.Ī note to remember is these laws apply to any app that collects the personal information of the residents.The California Online Privacy Protection Act ( CalOPPA) was enacted to protect the private information of California citizens.The General Data Protection Regulation ( GDPR) is the strictest privacy law in the world and protects the private information of residents of the European Union.There are a few, in particular, you should pay attention to that could affect your app: Personal information can be email addresses, home addresses, Social Security Numbers, gender, IP addresses, and geographical information.Īll of these laws require apps to provide a Privacy Policy when user data is collected. Most laws have a broad definition of " personal information" to encompass as much data as possible. ![]() Where to Place Your Privacy Policy Linkīefore even addressing what Google requires for your Privacy Policy, you should be aware that there are multiple laws across the world that require you to include a Privacy Policy.Ī Privacy Policy is designed to notify users of what information an app collects, how it collects the data, and why.
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